the ethical gateway
to NYC real estate

Our Mission

To lead, inspire, and pioneer a movement of urban ingenuity. By bridging diversity with a proven investment methodology, we identify unique value opportunities that generate superior returns for investors.

45 Park Place

Luxury Condominium In Heart of Tribeca

560 Seventh Avenue

Urban Resort and Retail Development in Times Square

2 South Broadway, Tarrytown

Landmark in Upstate New York

51 Park Place

Cultural Landmark in The New Downtown

The Garment Center Congregation

Preserving a Synagogue in Times Square

31 West 27th Street

144,000-square-foot Midtown South office building

We are honored to share that Margaritaville Resort Times Square has been ranked 2021’s

#1 New Hotel in the USA by USA TODAY

Related press:

Real Deal Margaritaville Refi
Commercial Observer Interview


NYC’s Largest Shariah Compliant Loan

As featured in Financial Times


Resort in Times Square

As featured in The Real Deal

19+ Years

Transforming New York City Real Estate

Who We Are

Soho Properties is a Manhattan-based, privately held real estate development and investment firm founded in 2003 by Sharif El-Gamal. Since its inception, Soho Properties has been leveraging a multicultural academy of talents to expand frontiers within real estate. 

What We Do

From acquisition to construction, our decision-making process is predicated on a strategy designed to maximize results. Our insights are formed from first-hand experience. We utilize the expertise of award-winning globally recognized architects, engineers, and industry specialists to guide our projects and we operate in a fully transparent process that cultivates creativity. 

Why Soho Properties?

Creativity is the magic behind real estate. A key differentiator of Soho Properties is that we champion diversity. We embrace it. We build on it and we harness its ability to identify opportunities that others couldn’t and build what others wouldn’t. 

We love New York. Through unrelenting perseverance and intellectual foresight, Soho Properties will continue to revamp the urban landscape. Join us in forging a future to endow this renowned city with landmarks of inspiration and to provide investors with rare acquisition opportunities. The future is remarkable. The future is Soho Properties.